Try everything. Commit to the best.
A radically affordable subscription box that sends you curated sample-size personal care products every month. Try five competing brands side by side for just a couple bucks, then buy the winner at a discount.
Most people stick with the same deodorant, shampoo, and soap for years. Not because they found the best one, but because trying something new means gambling $8 to $15 on a full-size product you might toss after one use. The personal care aisle has hundreds of options, yet almost nobody comparison shops.
Simple Sample partners with personal care brands to bundle sample-size products that already exist into themed comparison boxes. Each month, you get five to six competing products in a single category to try head-to-head. Find your winner, buy it at a discount through us.
Tell us what you currently use, what categories you want to explore, and how adventurous you feel. We match your box to your preferences.
Each box contains five to six sample-size products in one category. Try them all over the month and rate each one in the app.
Found something you love? Order the full-size version at an exclusive subscriber discount. No more guessing at the store.
Each month features a single category with five to six competing brands. Toothpaste month. Deodorant month. Shampoo month. A true side-by-side showdown.
Tell us your current brands, skin type, scent preferences, and grooming habits. We tailor every box to your profile so you are always trying products that make sense for you.
Rate every product on scent, feel, effectiveness, and value. See how your picks stack up against the community. Data-driven decisions for your bathroom shelf.
Found your new favorite? Buy the full-size version in one tap at subscriber-exclusive discounts. No more hunting through store aisles or hoping Amazon has it.
The US personal care market exceeds $90 billion per year. Consumer product companies spend over $25 billion annually on sampling and promotions, yet the products rarely reach people who are actively comparing. Simple Sample bridges that gap.
US personal care market with billions more spent on sampling programs
Three streams working together: (1) consumer subscriptions at $1.99 to $3.99 per month, (2) brand partnerships where companies pay to place samples in curated boxes, and (3) affiliate commissions on full-size purchases made through the platform after subscribers discover products they love.
Launch with a single category (toothpaste) and a waitlist campaign on social media, leaning into the relatable frustration of never knowing if your toothpaste is actually the best. Partner with three to five mid-tier brands willing to supply samples. Scale to deodorant, soap, and shampoo within six months.
Unlike Birchbox or Ipsy at $15 to $25 per month with random luxury items, Simple Sample is radically affordable and focused on everyday staples. The head-to-head comparison format is unique: every box is a structured shootout. Brands get higher-intent leads because subscribers are actively evaluating, not just collecting.
Join the waitlist and get your first comparison box for free.
Join the Waitlist